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Marketing Coordinator

  • Kalama, WA, USA
  • Full-time
  • Job Posting Date: 27-Sept-2022
  • Department: Marketing
Bluescope Logo

Company Description

NS BlueScope – Coated Products North America (Coated Products) is a joint venture between Nippon Steel and BlueScope Steel. The Coated Product business operates in the United States, Malaysia, Vietnam, Thailand, and Indonesia, with its headquarters based in Singapore. This joint venture provides a strong platform to capture growth in new market segments. ASC Profiles LLC and Steelscape LLC are part of the NS BlueScope Coated Products business in the United States and is an industry leader on the forefront of offering innovative steel product solutions. With over 600 employees and eight manufacturing plants across the Western United States, we have built trusted brands which have served the construction industry for almost 50 years.

Job Description

The Marketing department introduces and promotes new products and content through brand awareness and key engagement touch points in order to drive lead generation. The Marketing Coordinator works with the Marketing department and internal clients on digital and traditional marketing initiatives for the company and its brands with primary goals of driving brand awareness, increasing customer engagement, and lead/demand generation. The Marketing Coordinator provides support in the fulfillment of product and literature samples to customers and also supports various other marketing programs to drive lead generation, content creation and brand awareness.

  • Manage sample & literature fulfillment center
  • Create and implement email and marketing automation campaigns supporting brand goals
  • Ensure content consistency and accuracy of message for all brands in email, social media, and web
  • Update brand websites with content and images to support content strategy and Search Engine Optimization (SEO) efforts
  • Manage social media to support content strategy and grow presence of all brands across platforms
  • Work with the marketing team to source and update media assets such as photos, videos and graphics and develop creative campaign deliverables
  • Analyze website and social media data; compile reports, and monitor Key Performance Indicators (KPI’s) (Lead Management)
  • Review and edit product collateral material to ensure accuracy and consistency
  • Manage collateral production cycles and inventory control

Qualifications

Minimum:

  • Bachelor’s degree in a relevant field of study OR 3 years of experience in marketing, digital marketing on behalf of a brand or company or on digital marketing projects at a marketing agency in lieu of degree

Preferred:

  • Bachelor’s degree in Business, Communication, Journalism or Marketing
  • 5+ years of experience in marketing, and digital marketing on behalf of a brand or company or on digital marketing projects at a marketing agency in lieu of degree
  • Experience with SEO, SEM, WordPress (or comparable CMS)
  • Experience with Salesforce and Pardot or comparable CRM and marketing automation software
  • Proficiency in social media platforms
  • Familiarity with Adobe Photoshop, InDesign, Illustrator, Acrobat DC

Skills & Competencies:

  • Proficiency in Microsoft Excel, Word, & PowerPoint
  • Strong writing and verbal communication skills
  • Excellent attention to detail
  • Strong organization skills
  • Ability to work independently and with a team
  • Excellent organizational skills
  • Strong presentation skills
  • Strong project management skills

Additional Information

The preceding job responsibilities and tasks were designed to indicate the general nature and level of work performed by associates in this job.  It is not designed to contain or be interpreted as a comprehensive inventory of all job duties and responsibilities required of associates assigned to this job.  Associates may be required to perform other duties as assigned.  Additional job competencies, individual goals, and performance measurements are set at the department level.

The benefits are just as rewarding as the work at BlueScope.  To support our goal, we offer a total compensation plan and an outstanding benefits package that includes health insurance, life insurance, short and long term disability, paid time off, and retirement.

EEO Employer/M/F/Disabled/Protected Veteran

BlueScope is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status, as a protected veteran, among other things, or status as a qualified individual with disability.

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    ADDRESS

    63739 street lorem ipsum City, Country

    PHONE

    +12 (0) 345 678 9

    EMAIL

    info@company.com

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